A skate contest on your front steps. Not sure what a stoop is, watch this video, WHAT’s A STOOP?
Vans In collaboration with Mr Glasses agency created a billboard with it’s own stoop! Then pro skaters took turns at schooling the stoop, making it look as easy as ABC. Again Watch the video. See them grind, ollie and manual in the name of VANS!
This was shared though all the social media channels to get word out, that. it was your turn. Yes you, everyone, anyone was invited to skate a stoop for the chance to win a bunch of #vans gear weekly and to also be in the running for a trip to the #houseofvans in China. So all you had to do was find a stoop, skate it, film it, post it and tag @vansaustralia and #VansStoop. This created even more traffic and hype on social media. Vans then selected the best submissions from each region and the winners along with one of their homies got to get down on stoops at the House Of Vans Guangzhou in China for a real taste of The Stoop Series.
This campaign was live from 13 to 20 July on Smith Street Collingwood.
Video courtesy ofAndrew&Kookai Mapstone https://www.instagram.com/raddada/