If you live in Sydney, there’s a good chance you’ve heard of Harry’s Café de Wheels. Founded in the late 1930s, Harry’s Café de Wheels and their “Tiger” pie have been a staple of Sydney’s food culture. In fact, Harry’s is so significant to Sydney that the National Trust of Australia classified the restaurant in 2004.
Since the restaurant’s founding, the Harry’s Café de Wheels franchise has grown to spread from the original restaurant in Wooloomooloo across Sydney and beyond.
Showtime Marketing is proud to work alongside Harry’s Café De Wheels on a fantastic, Guerilla campaign across New South Wales, including posters on our high-traffic feature wall network and a targeted pedestrian button cover campaign in the hearts of Sydney and Newcastle.
This campaign follows the announcement that the Australian born and grown franchise is expanding to Hong Kong later this year.
Showtime Marketing wishes Harry’s Café De Wheels owner Michael Hannah the best in growing his brand, and we look forward to being able to work with his franchise in the future.
Harry’s Café De Wheels is now open in Haymarket, Ultimo, Broadway, Wooloomooloo, Tempe, Parramatta, Penrith, Liverpool, Burwood and Newcastle.